Duke Cannon has never taken a professional sabbatical, or considered traveling abroad to “find himself”. However, even the hardest working fellow requires an occasional getaway. When that time comes, he prefers to head for the mountains.

On a winding, wooded trail in the shadow of jagged peaks, he finds his respite – and the inspiration for this Big Ass Brick of American-made soap, with scents of alpine air and cedarwood.